Effect on online technology

Effect on Online Technology

Traditional Paper-based Form	Online News Site
Has a purchase price.  Is not free	Has predominantly free content
gh ;Can be read on daily broadsheets and tabloids;;’	Can be accessed anywhere with internet access
Can be easily marked or destroyed	Content remains even if portal of access is destroyed.
Usually target a specific audience base	Usually has an unbiased view
Costly to produce; paper, printing etc.	Very cheap or often free to produce
Costly to distribute	Cheap to distribute
News stories are often news from the day before and isn’t edited until the next day	Can offer countless news stories at any one time plus the ability to archive stories, although many of these news stories are simply replications or re-workings of main news stories and may be cut and pasted news stories from other mainstream news sites.
Only print version of story available	Has countless different version of stories on different websites
Cannot be updated immediately and regularly	Is updated immediately once a breaking news story appears
Is not interactive	Can be interactive
Cannot allow audience immediate feedback/ citizen journalism	News websites has links to social media and comment sections to allow readers citizen journalism
Can offer in-depth analysis and comment but is limited by space.	Varied options for expansion of topic matter.  In depth editorials and comment.

Feature	Audience Gratification
Long-running chat boards	Allows audiences to discuss and interact with other news readers
Network of weblogs	This allows audiences to post up their own views on news stories on blogs
Leaving comments on articles	Can make an audience feel powerful by creating the idea that they are challenging the news institution’s values
Readers can access articles online, on mobile devices through RSS feeds or on eBook readers.	This new technology gives viewers an opportunity to get updated on news ‘on the go’.
Varied selection of categories in easy accessible genre areas	Different sections such as, media and sports allows viewers to read what they are interested in
Images	Images makes the news sites more attractive to watch and gives them a greater understanding on what they are reading
Podcast	This gives audiences the opportunity to listen to news stories on mp3
Access to paper-based content	You can read the paper in paper-based content to make it tangible when reading news stories
Dating sites/ personals	Allows viewers to meet other readers to make the news more interactive

Weekly Media News Story: 3

Media News Story Of the Week

Rupert Murdoch suffering from his tweets: http://m.guardian.co.uk/ms/p/gnm/op/sgXanBK8WKnyuj41C1_S3Xg/view.m?id=15&gid=media/2012/oct/18/rupert-murdoch-hugh-grant&cat=media

• Murdoch posted several tweets online criticising a couple of people which he later got heavily criticised for by other twitter users
• He called celebrities who he had a row with "scumbag celebrity"
• One tweeter replied by saying,  "Scumbags? And your journalists and executives are what?" Referring to the hacking scandal 
• Murdoch later tweeter an apology to his followers saying,, "I did not say all celebrities were scumbags. Check my tweet. And apology to any who misunderstood."
• This latest event highlights how dangerous twitter can be for people in the public eye because whatever they post is heavily viewed by millions of people

Weekly Media News Story: 2

Weekly Media News Story

Amazon not making any profits from new Kindle.

• Amazon are falling further behind in the new technology rankings after revealing that they are just able to break even with their Kindle sales and therefore making no profit
• This is a complete contrast to Apple as they are having the best sales for their new product

This shows the dominance of the apple brand as they are taking all of the technology consumers with their products success. 

Weekly Media News Story: 1

Weekly News Story: 1

http://www.guardian.co.uk/technology/2012/oct/04/facebook-hits-billion-users-a-month

This story is about Mark Zuckerberg confirming that Facebook now get 1 Billion active users a month. He also said that one in every 7 people in the world users Facebook. This was Mark Zuckerbergs personal target since starting Facebook. 

Facebook has recorded 1.13 trillion Likes, 140.3 billion friend connections and 219bn shared photos since it launched in February 2004. More than 300m photos are uploaded every day and 62.6m songs played.

Virtual Revolution

Virtual Revolution

From the programme it revealed loads of benefits and also limitation about how the internet has revolutionised the world. Some of the points mentioned is Wikipedia.

The programme mentioned how Wikipedia tranformed the way people receive news and has made our knowledge about information about the world much greater. The benefits of Wikipedia mentioned were:

It gives us people power because viewers now has the power to edit the info to update it on later events.
There also are over 14 million articles which gives viewers a variety of news to view everything that interest them

However, some of the negatives expressed was the accuracy of the site. The site allows viewers to edit the information, and therefore poses the risk of unriable information. Thus, New York writer Lee Segiel 'Loaths' the website.



Later on in the film, we are introduced to 'The well', one of the oldest virtual communities, founded by Stewart Brand and John Perry Barlow In this segement of the clip, they introduce the declaration of independence of cyberspace, which dictates that the government should 'leave us alone' and that 'self expression should have no limits'




The topic of freedom of expression and blgos is further explored while interviewing Al Gore, the 45th president of America. During this interview he talks about the exploration of 'better ideas' via blogging. The idea of giving people a voice is shown through the example of the Kenyan elections in 2007 and the making of Ushahidi, and website to give the people of Kenya a platform to voice their opinions.



The man who created the world wide web, Tim Berners Lee is also interviewed and informs us about the difference between the net and the web. The access and information on the internet is so useful that a Kenyan famer uses it to check market prices. Tim Berners also discusses how the web allows you to blog about your day to day experiences and the programme mentioned Ushahidi. This example was given because a Kenyan women was blogging about the Kenyan civil war while she was experiencing it. This gave people who wasn't involved and couldnt experience it the opportuntity witness her experrience.